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"With an intensive service management operation to run, PostcodeAnalyst™ is essential for the optimisation of routes and we've found it extremely intuitive, flexible and easy to use"
"It's also tremendous value - we probably recovered the cost of the annual license in less than a fortnight."
- Andrew Jury. IT Director, Apollo Lifts Ltd
PostcodeAnalyst™ 3 Software for Windows
Plot the Location of Suppliers, Customers, Outlets and other Contacts in UK.
PostcodeAnalyst™ 3 application lets you import, map, display and interpret distributions of contacts from your business database. You import and plot the location of your contacts by different symbols or icons on multiple maps. You create and interpet maps with your own business data. You can identify where your contacts reside, hot spots with a high density or cluster of contacts and other locations where there are much lower densities of contacts. You can relate your business activities to the locations of population, outlets and advertising campaigns. You can compare maps for different products or services, maps representing your data at different times such as quarter 1 2008 and quarter 1 2009. You can interpret the nature and extent of geographical changes in your business over time.
Business managers in diverse fields of business, commerce, industry, research, government, charities and education currently use PostcodeAnalyst software to improve effeciency, gain geo-intelligence about their business and that of competitors and develop a deeper insight into new opportunities and competition in a continually changing market as a result of mergers, closures and urban development and renewal.
Please contact our Sales Team today for advice on how PostcodeAnalyst software could help your business or organisation.
- Chief Features
- Import contact addresses in the UK from Excel, Access or an ASCII text comma separated value file.
- Create distinct icons to help your company specifically target contact attributes, such as Value of Sales, Type of Purchace or Repeat Business within a chosen period (i.e. month/quarter/year), enabling you to compare and identify geographical changes in your contact's activites.
- Explore and explain distributions on maps by promotional activities, local advertising and other events.
- View information about each contact by clicking on the map icon to view a database record.
- Reveal the geographical dimensions of your business on a local, regional or national scale.
- Analyse and interpret geographical distributions using thematic maps showing density or clustering of data.
- Devise sales territories and analyse their results individually and collectively (see below).
- Export data to an ASCII text CSV file or print it as a coloured map.
- Benefits for your Business
- Identify the home location of each of your contacts or customers (see below).
- View , interpret and explain the geographical distribution of your contacts or customers.
- Maximise your marketing potential by being able to target specific customer 'clusters' or 'gaps'.
- Compare the success rate of your promotional campaigns.
- Create sales territories by 'population', 'total sales' or any other measurable criteria.
- Display or store the results your analysis. Our software enables you to print your findings or export your data into presentations, reports or files!
- Plugins
- Telemappix™ wizard give live database and customer relationship management interaction;
- RouteCalculator™ - Calculates road drive-time and distance, and can drisplay either the shortest or faster route available.
- RangeCalculator™ - Extend the RouteCalculator plug-in with drive-time or isochrones about a given point or points;
- GeoDemoGraphix™ - Include statistical mapping for creating pie charts, statistical maps and other thematic maps; (see below)
- Northern Ireland - Include Northern Ireland for analysis and mapping of database contacts in the UK;
- Postcode Units - Include accurate postcode data for mapping location of postcodes in the UK.
Click here for information about PostcodeAnalyst™ 3 Plugins.
Several optional software components or plug-ins offer additional functionality
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